Experimental User Studies (Testing Protoypes)

At IXP, we conduct experimental user studies to explore innovative prototypes and emerging technologies that push the boundaries of human–machine interaction. These studies focus on testing novel interfaces and devices under realistic conditions in order to evaluate usability, acceptance, and potential applications.

Our work includes the assessment of experimental hardware such as VR/AR systems with multisensory extensions – for instance, virtual reality headsets combined with olfactory modules (e.g. the Sony VR headset with scent diffusion tubes). In such setups, we investigate how additional sensory channels influence user experience, immersion, and emotional impact.

Through controlled studies in both laboratory and living-lab environments, we systematically evaluate the feasibility, robustness, and user acceptance of these prototypes. Data is collected across multiple dimensions – from behavioral and physiological responses to self-report measures – ensuring that even early-stage concepts can be assessed with scientific rigor.

By applying these methods, we help our partners identify promising directions for product development, optimize design decisions, and anticipate potential challenges long before market introduction.